Socially Aligned: Cultural Shift, Commercial Offices, Live/Work Amenities The worldwide cultural platform will see the workplace continue to evolve as we head into 2021. Collaborative work environments will include both online and remote work atmospheres, even when the pandemic is no longer the present concern. Coworking spaces will continue to…

High Tech Harmony: Augmented & Virtual Reality, Artificial Intelligence, Energy Consumption Innovation will continue to rise as we head into the new year with a large focus on technology and the products we use. How these technologies enhance our lives and are incorporated into the everyday will be a vital…

Layered Luxuries: Color, Texture, Pattern & Art An emotional response to an environment can be driven by many factors, however one very notable way is through general aesthetics. Color, texture and pattern have a distinct, and high impact on consumers. Connecting aesthetics with the end user has profound impact on…

One of the highlights of December, other than preparing for the holidays and drinking eggnog, is the arrival of the Pantone color of the year. And 2018’s color has just been announced, drum roll please for: Ultra Violet. “A dramatically provocative and thoughtful purple shade, PANTONE 18-3838 Ultra Violet communicates…

When a client wants to improve a property, or launch a new concept, we at first take a look at their competition. How can we differentiate the property and improve market performance? While this is an important part of a strategic market analysis, this generation of consumers wants something different.…

Getting to Know Christina Johnson, our Creative Director  The Private Label International team is comprised of some amazingly talented professionals…well, if we do say so ourselves. We want you to learn more about our smart and savvy business partners. Here are a few things you may not know and a…

Our Principal, Wendi Stallings, and Director of Design, Christina Johnson will be presenting on property positioning, Market and Consumer Trends, alongside Merrimac Ventures, and Musicant Group and CBRE Workplace Strategy. To schedule a meeting to discuss future consumer needs for your properties contact info@privatelabelintl.com.

Overview Lacquered furniture, lighting and accessories lend a luxurious finish to modern interiors while hinting at a retro glamour. Lacquer is paired with materials such as metal and wood to create visual and textural contrasts  Lacquered surfaces range from matte and rubberized to liquid gloss, offering a wide range of possibilities…

Did the internet kill the automobile? Not exactly.  But it did produce a new consumer group that values car 'usership' over ownership, prefers bike wheels to steering wheels, and expects seamless transportation options akin to mobile connectivity. As the most well-traveled and active demographic to date, millennials are driving a…

As open planning continues to blur the boundaries between rooms, kitchens increasingly borrow from the codes of living areas, to the point of almost vanishing into them. (more…)

Facebook's new office is a  great example how the built environment is responding to Millennials,  the complex was designed by world-famous architect Frank Gehry.  The 430,000-square-foot space, spread over 22 acres, is LEED-certified and boasts a 9-acre green roof (complete with work cabanas) and underground parking lot.   In a…

"In the highly competitive market – both for tenants and for capital – the branding of apartment communities places the project at a higher success level than just an apartment community going up on its own. Branding means expectations, promise and high occupancy rates." AZ Big Media on Branding Multi-family…

  REPORT: PHOENIX DEVELOPERS BREAKING UP WITH BEIGE After decades of ‘safe’ design schemes, Valley real estate developers are embarking upon a color revolution Key market research influencing Phoenix development SCOTTSDALE, Ariz. (October 16, 2014)- Is a color revolution coming to a Phoenix neighborhood near you? According to annual trend…