Observations. Strategy. Lifestyle

Design and Dialogue for the way we live now and why. Because why not.

Speed-to-Market Design

We are in a rather unique time for multifamily real estate. The high costs of materials and shipping, as well as supply delays make building from the ground up riskier than it would be under more predictable conditions. Current investment rates, cap rate compression and inflation also are key factors…

Designing for Senior Communities – The Revel Brand

Six years ago, we began concepting a new type of senior community with the goal of reinventing the look and feel of senior living. Our team’s design backgrounds mainly included experience in market-rate multifamily properties, high-concept leasing and cultural galleries, and hospitality, so we approached senior living with zero pre-conceived…

2022 Interior Design Trends

It comes as no surprise that COVID-19, quarantines and lockdowns are still at the forefront of our minds. Experiences over the past two years has led society to seek commercial spaces that promote health, flexibility and the comfort of home in a shared office setting. Knowing this, we have identified…

2022 Interior Design Trends

2022 Interior Design Trends   As 2022 begins, we look forward to how interior design will continue to evolve and identify top trends that, in one way or another, will factor into our designs. When we speak about trends, we are referring to the state of the market, affected by…

The Rise of B2R Communities

The current forecast for multifamily properties is a roller coaster for anyone trying to pin down information from leading analysts. During this time of uncertainty, we have identified a few trends to expect in the coming years. First, as always, location is key. Some areas of the U.S. will see…

The Endurance of the Super Amenity in Multifamily Development

One challenge that has been on the forefront of our multifamily clients’ minds over the last year is amenity occupancy and programming. During this time of uncertainty and change, it is vital to take a step back and truly understand community needs and expectations for communal spaces, allowing for thoughtful,…

2021 Trend Reports: Socially Aligned

Socially Aligned: Cultural Shift, Commercial Offices, Live/Work Amenities The worldwide cultural platform will see the workplace continue to evolve as we head into 2021. Collaborative work environments will include both online and remote work atmospheres, even when the pandemic is no longer the present concern. Coworking spaces will continue to…

Resimercial Trending as Workplace Design

With all the social and economic change happening over the past year, most industries are in a state of disruption, and commercial real estate is no exception. While many of the trends we are anticipating for the next several years are not entirely new concepts, the overarching trend is that…

2021 Trend Report: High Tech Harmony

High Tech Harmony: Augmented & Virtual Reality, Artificial Intelligence, Energy Consumption Innovation will continue to rise as we head into the new year with a large focus on technology and the products we use. How these technologies enhance our lives and are incorporated into the everyday will be a vital…

2021 Trend Report: Layered Luxuries

Layered Luxuries: Color, Texture, Pattern & Art An emotional response to an environment can be driven by many factors, however one very notable way is through general aesthetics. Color, texture and pattern have a distinct, and high impact on consumers. Connecting aesthetics with the end user has profound impact on…

2021 Trend Reports: Space of Mind

Space Of Mind: Empathic Design WELL Building Standard Space Planning 2020 has been a year of reflection and re-calibration. And while we find that quite a bit has changed, our outlook is an optimistic one on what the future will bring and how interior design trends are moving in a…

Pantone: Color of the Year 2018

One of the highlights of December, other than preparing for the holidays and drinking eggnog, is the arrival of the Pantone color of the year. And 2018’s color has just been announced, drum roll please for: Ultra Violet. “A dramatically provocative and thoughtful purple shade, PANTONE 18-3838 Ultra Violet communicates…

Industry Influencers: Fashion

When a client wants to improve a property, or launch a new concept, we at first take a look at their competition. How can we differentiate the property and improve market performance? While this is an important part of a strategic market analysis, this generation of consumers wants something different.…

Getting to Know: Christina Johnson

Getting to Know Christina Johnson, our Creative Director  The Private Label International team is comprised of some amazingly talented professionals…well, if we do say so ourselves. We want you to learn more about our smart and savvy business partners. Here are a few things you may not know and a…

Future Ready Cities: How does your city rank?

The findings from the Dell Future Ready Economies Model was based on insights and criteria developed at the 2015 Strategic Innovation Summit: Enabling Economies for the Future, hosted by Harvard University and sponsored by Dell. The summit identified three primary characteristics of Future Ready Economies: 1. The ability to attract…

CBRE Global Investor: Panelist Wendi & Christina

Our Principal, Wendi Stallings, and Director of Design, Christina Johnson will be presenting on property positioning, Market and Consumer Trends, alongside Merrimac Ventures, and Musicant Group and CBRE Workplace Strategy. To schedule a meeting to discuss future consumer needs for your properties contact info@privatelabelintl.com.

Trend Report: Lacquered Finishes

Overview Lacquered furniture, lighting and accessories lend a luxurious finish to modern interiors while hinting at a retro glamour. Lacquer is paired with materials such as metal and wood to create visual and textural contrasts  Lacquered surfaces range from matte and rubberized to liquid gloss, offering a wide range of possibilities…

Consumer Attitudes: Mobile Millennials

Did the internet kill the automobile? Not exactly.  But it did produce a new consumer group that values car 'usership' over ownership, prefers bike wheels to steering wheels, and expects seamless transportation options akin to mobile connectivity. As the most well-traveled and active demographic to date, millennials are driving a…

Pantone: Color of the Year 2015

The color specialists at Pantone, a subsidiary of color-science group X-Rite Inc., have announced that "marsala," a reddish brown, will be the color of the year in 2015. Pantone's Color of the Year 2015 A UNIFYING ELEMENT The impactful, full-bodied qualities of Marsala make for an elegant, grounded statement color…

Trend Report: Phoenix Developers Breaking Up With Beige

  REPORT: PHOENIX DEVELOPERS BREAKING UP WITH BEIGE After decades of ‘safe’ design schemes, Valley real estate developers are embarking upon a color revolution Key market research influencing Phoenix development SCOTTSDALE, Ariz. (October 16, 2014)- Is a color revolution coming to a Phoenix neighborhood near you? According to annual trend…

Trend Report: The 1980s are Now "Vintage"

  TREND REPORT: The 1980s are now “Vintage” Cabana on Seventh Heart and soul is 1908s: Building was completed in the early 1980s, the repositioning plan included repurposing some of the original design elements, yet stylizing the property for today’s consumer. 1980s Design Trends: 1980s-Pattern add removable wall covering to…

Envy Chair: Cheeky Luxury at it’s Best

We designed this iconic chair for a limited edition condominium property showcase named Envy, located in the Entertainment District of Scottsdale.   This piece is the epitome of Envy's "Cheeky Luxury" style. The chair was made from a vintage mirror we had in our personal collection until transforming into this…

Get The Look: Cabana on Seventh

Cabana on Seventh, Model UnitDesign By: Private Label International  Developer:  Deco CommunitiesPhotography by: Carl Schultz of Schultz Digital   Normal 0 false false false EN-US X-NONE X-NONE 1.  Textured rug:  Flor carpet tiles, Just Plain Folk2. Bright color sofa: Orange tweed sofa 3. Humorious and fun accent chair:  Buckle up futon chair…

Get The Look: The Herb Box

 Herb Box Restaurant & Market Designed by: Private Label International So enjoyed revisiting The Herb Box this weekend! A perfect example of how a project gets even better with time. We love how this space is always filled with a large spectrum of consumers. Creating a magical space where everyone…